Silver Oak Law Group
Silver Oak Law Group, a prominent Austin-based law firm specializing in Personal Injury and Employment Law, partnered with us for a 12-month creative engagement. Our collaboration focused on elevating their digital and social media presence through sharp graphic design and compelling video content. By producing clear legal explainer videos, branded educational carousels, and polished testimonial animations, we helped Silver Oak Law Group build authority, increase client trust, and generate more qualified leads.
Focus
Elevate the firm’s visual presence across social and digital platforms to establish authority, improve lead generation, and build trust.
The Problem
Silver Oak Law Group struggled with a generic visual identity and outdated marketing materials:
Low Social Trust
Static, text-heavy posts with zero engagement
Unedited Videos
Long talking-head content with poor sound and no structure
No Branded Identity
Inconsistent font usage, logo misplacement, outdated brochures
Weak Online First Impressions
Poor quality thumbnails and lack of call-to-action visuals
Solution
Culture of Marketing provided a comprehensive creative uplift:
1. Legal Explainer Videos
- Edited and structured short Q&A videos on common legal issues (e.g., “What to do after a workplace injury?”)
- Added lower-thirds with questions, subtitles, and professional transitions
- Uploaded to YouTube and embedded in blog posts and landing pages
2. Graphic Design System
- Designed a modern legal brand board with new color palette, font hierarchy, and usage rules
- Created post templates for weekly legal tips, carousels (e.g., “5 Mistakes to Avoid in a Personal Injury Claim”)
- Developed testimonial quote cards with subtle animations for LinkedIn and Facebook
3. Client Review Video Edits
- Produced video reviews from real clients with branded overlays, trust-building visuals, and brief case summaries
- Integrated them into website homepage and Facebook campaigns
Result
LinkedIn Post Engagement (monthly)
Before: 180
After: 1,260
+600%
Monthly Website Leads
Before: 32
After: 104
+225%
YouTube Views Per Video
Before: 90
After: 680
+655%
Client Consultation Bookings
Before: 18/month
After: 42/month
+133%
Website Bounce Rate
Before: 68%
After: 39%
-42%
Client Testimonial
“They made our firm feel like a top-tier brand—polished videos, clear messaging, and visuals that reflect trust and professionalism. The ROI has been exceptional.”
— Michael Reeves, Managing Partner, Silver Oak Law Group